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Marketing
Gahlord Dewald speaking at BuzzRE Orange County
Gahlord Dewald heads to the OC for a few days.
Posted in News Also tagged Dale Chumbley, Dustin Luther, Linsey Planeta, Orange County, Orange County California, presentation, Real estate, Social media Leave a comment
Organizational Readiness in Social Media: 4 Core Tasks
What four things result in 80% of an organization's success in social media?
Posted in Decision Also tagged Business, Jeremiah Owyang, Measurement, Social media, Web analytics 2 Comments
Is there a future in Flash?
Image by gahlord via Flickr
I was recently asked by a marketing student at one of Burlington Vermont’s several colleges whether she should spend the time learning to make things in Flash. This post is my attempt to provide some guidance. If you have some useful information or feedback, please don’t hesitate to use the comments [...]
Posted in Orientation (Putting data in context) Also tagged #btv, Advertising, Flash, HTML5, iPhone, Search engine optimization, SEO, Social media 6 Comments
Thoughtfaucet Business Cards Series r2 (W00t! for Moo.com)
Thoughtfaucet Business Card Series r2 arrives January 2010. Here's the full key and description of imagery.
Posted in Examples Also tagged Burlington Vermont, Champlain Valley, Design, Essex Junction Vermont, Graphic design, japan, Vermont 2 Comments
Contest: Why you like doing business in Vermont in 500 Words or Less.
This week I’m running a contest. The winner will get a free ticket to Burlington Social Media Breakfast #4 on February 1. The speakers are Adrian Ho of Minneapolis’ Zeus Jones and Rebecca Thorman from Alice.com, a consumer packaged goods ecommerce site and platform.
I think this BTVSMB is going to be great because these speakers [...]
Posted in News Also tagged #btv, Add new tag, Adrian Ho, Alice.com, Burlington Vermont, Business and Economy, Rebecca Thorman, Social media, Social Media Breakfast, Vermont, Zeus Jones 2 Comments
Using Social Media to Create Face-to-Face Opportunities
Image by gahlord via Flickr
Here’s a tactic for organizations scrambling to make sense of social media and figure out the ROI or the relevant policies required to sustain social marketing efforts. This post was inspired by cyskoff’s comment on Jeremiah Owyang’s Matrix: Breakdown of Advocacy Marketing.
You can either go deep with it or fairly shallow [...]
Posted in How To Also tagged Add new tag, Jeremiah Owyang, Social media, Social Media Breakfast, Social network, Twitter Leave a comment
Talking about web analytics at Blogworld
Image by gahlord via Flickr
[This post is a preview of my October 15, 4pm Blogworld presentation on web analytics. For further detail click the speaker badge or the link in the next paragraph.]
In a couple days I’m going to have a little over one hour to talk to Blogworld attendees about web analytics. In previous [...]
Improving Social Media via Web Analytics: Presentation outline
An overview of the sections of Getting Started, Getting Better: Improving your social media via web analytics presentation
Three Ways to Measure: Tear down the wild mouse.