Tag Archives: Jeremiah Owyang

Organizational Readiness in Social Media: 4 Core Tasks

What four things result in 80% of an organization’s success in social media?

Using Social Media to Create Face-to-Face Opportunities

Image by gahlord via Flickr Here’s a tactic for organizations scrambling to make sense of social media and figure out the ROI or the relevant policies required to sustain social marketing efforts. This post was inspired by cyskoff’s comment on Jeremiah Owyang’s Matrix: Breakdown of Advocacy Marketing. You can either go deep with it or […]