Monthly Archives: March 2009

Improving Social Media via Web Analytics: Thanks!

The thank you slide for the Getting Started, Getting Better: Improving your social media via web analytics presentation

Improving Social Media via Web Analytics: You can develop a clear approach for aligning your social media plan with your business goals.

You can develop a clear approach for aligning your social media plan with your business goals.

Improving Social Media via Web Analytics: Putting Satisfaction in context

Putting Satisfaction data in context is a big part of improving social media campaigns.

Improving Social Media via Web Analytics: Observations on Satisfaction

Observing Satisfaction in social media can be tricky but rewarding.

Improving Social Media via Web Analytics: Putting Conversion data in context

Putting Conversion data in context can provide a lot of insight into social media campaign performance.

Improving Social Media via Web Analytics: Observations about Conversion

Social media opens up a lot more in-boxes of conversion data.

Improving Social Media via Web Analytics: Putting Acquisition data in context

Putting customer acquisition data in context helps you refine your social media campaign.

Improving Social Media via Web Analytics: Observations about Acquisition

Observing how customer acquisition works can help us improve it.

Improving Social Media via Web Analytics: Putting Reach data in context

Putting Reach data in context helps us make better decisions.

Improving Social Media via Web Analytics: Observations about Reach

We can improve the way we reach people if we can measure it.