Tag Archives: hashtag

An interview about Bahrain and Burlington

In the continuing adventures of the #BTV Twitter hashtag I was interviewed recently by Matt Austin of Fox 44 News here in Vermont. I pretty surprised by the difference between the conversation he and I had at Thoughtfaucet HQ and the story he ran that evening on the news. I was going to let it […]

A template for building community on Twitter

One of the things I’ve been thinking about a lot lately is the question “Where do you listen to?” That isn’t a typo. The place you listen to informs the questions you hear. I think the questions I hear make a big difference in what I think about and the problems I learn to solve. […]

Stop trying to engage your audience.

What do people mean when they say to “engage your audience” via social media?

Improving Social Media via Web Analytics: Observations about Reach

We can improve the way we reach people if we can measure it.