Image via Wikipedia Getting through cultural issues in developing software or other marketing materials that others in your organization (or client organization) is often more challenging than writing, optimizing and testing code or even designing the interface. Here are some things I’ve learned about creating styleguides for use in intranet projects (AKA the thing that […]
Author Archives: Gahlord Dewald
Sneak previews and beta stuff
Image via CrunchBase I write a weekly column on marketing, technology and analytics in highly competitive lead generation business of real estate for Inman News. One of the fun things about doing the column is looking at new tools and technology. Even more fun is determining how these tools might be used to generate revenue […]
Social Media Strategy: a presentation at Blogger Connect SF 2009
I was a part of the “Social Media Strategy” session at Inman News’ Blogger Connect conference in August 2009. The room was packed as everyone seems to want to know more about social media these days. I was fortunate to be paired to present on this topic with Dustin Luther, founder of the RainCityGuide blog […]
Foursquare for Outlanders
Image via CrunchBase Don’t live in a big city? Want to live the highlife of Foursquare anyway? Here’s what I’ve done in my little outlander location of #BTV aka Burlington, Vermont.
The little things: some graphic design for the Lake Champlain Quadricentennial Celebration
In 2009 Vermont celebrates 400 years since Samuel de Champlain arrived at Lake Champlain. The festival commemorating this included over 150 events in ten days. Thoughtfaucet was happy to lend a hand with a variety of small graphic design projects that came up in the midst of the festival. Each of the pieces created for […]
Sound Effects for Queen City Radio Hour
I made and performed the sound effects for the July 2nd show of the Queen City Radio Hour. It was a lot of fun to do. You know, growling like a wolverine into a microphone in front of a thousand people. When the Burlington’s Champlain Quadricentennial producer Jay Craven asked me to participate in the […]
Improving Social Media via Web Analytics: Thanks!
The thank you slide for the Getting Started, Getting Better: Improving your social media via web analytics presentation
Improving Social Media via Web Analytics: You can develop a clear approach for aligning your social media plan with your business goals.
You can develop a clear approach for aligning your social media plan with your business goals.
Improving Social Media via Web Analytics: Putting Satisfaction in context
Putting Satisfaction data in context is a big part of improving social media campaigns.
Improving Social Media via Web Analytics: Observations on Satisfaction
Observing Satisfaction in social media can be tricky but rewarding.