As I’ve been messing around with a pile of event data for Twitter I’ve been mulling over aspects of visualizing the data in a way that helps to unlock the meaning and insights contained in that data. Along the way I’ve come up with a new way of visualizing data and I’d love your thoughts […]
Simple, easy, quick way to make Twitter a little bit more useful. Explained in detail for the curious minded. Includes strategic considerations.
In the continuing adventures of the #BTV Twitter hashtag I was interviewed recently by Matt Austin of Fox 44 News here in Vermont. I pretty surprised by the difference between the conversation he and I had at Thoughtfaucet HQ and the story he ran that evening on the news. I was going to let it […]
One of the things I’ve been thinking about a lot lately is the question “Where do you listen to?” That isn’t a typo. The place you listen to informs the questions you hear. I think the questions I hear make a big difference in what I think about and the problems I learn to solve. […]
What do people mean when they say to “engage your audience” via social media?
How do I keep up with all the changes in social media sites and channels?
How can you use Foursquare or Facebook Places for marketing?
Image by Trypode via Flickr We’ve been reading and creating a lot of chatter about “social media” for the past few years. And for the past year it’s been incessant non-stop cacophony about Twitter and Facebook and gurus and is-blogging-relevant-anymore and Foursquare and so on. Non-stop. In all that chatter it’s been easy to miss […]
Want to see someone integrating social media marketing into the flow of their life/work? Follow Dale Chumbley.
Image by gahlord via Flickr For those of you who have reviewed my slide presentation on using web analytics with social media, you’ll notice that I have a minor addition to the usual Reach-Acquisition-Conversion consumer behavior model. That addition is Satisfaction. With social media, the customer’s ability to express satisfaction is significantly increased and also […]