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Category Archives: How To
Figuring out the geocode (lat and long) of a location.
If you need to know the map coordinates of a location, how do you find them?
How to delete tags in Gist (some of the time)
I’m making this tutorial because I’m in the process of removing everything from my Gist account. Not because I’m leaving Gist–not by a long shot. But because I had tried to make Gist do a lot more than it was good at. Since Gist doesn’t have a category feature, I tried to make the tagging […]
Quick thoughts on using location services for marketing
How can you use Foursquare or Facebook Places for marketing?
Website redesign SEO checklist
I want to migrate my site from one domain over to a new domain and I want to make sure that all of the inbound links that pint to the old URL get redirected properly without impacting our PR. I’m also a little concerned about how my new information architecture will impact the SEO. What should I do to help keep my SEO after my site redesign?
Adding the Facebook “Like” button to your WordPress site.
How do I install the Facebook Like button on Wordpress?
Resources for making your site load faster, the new SEO ranking factor
Image by gahlord via Flickr As noted previously, Google is using site load time to help rank sites. I put together a quick list of further resources to help get everyone rolling on optimizing site speed for SEO. Making a website load fast requires the help of everyone on your web team. The person making […]
Site speed is now an SEO issue: 3 things to do to speed up your website right now.
Image via Wikipedia It’s official. Google is including site speed as an aspect of how it determines who gets to the coveted “#1 on Google” spot. This has been coming for some time and really shouldn’t be a huge surprise to any of my readers. Here are some things you can do right away to […]
What to do if you don’t have room for an H1 tag, visually in your website design.
Image via Wikipedia I had a blast at the HomeQuest/FATCo/PHATCO event in Portland. I’ve got about three or four followup posts to write, based on questions. But to start off I wanted to address this one about web design (I’m teaching my weekly web design class tonight so it’s top of mind for me). A […]
Using Social Media to Create Face-to-Face Opportunities
Image by gahlord via Flickr Here’s a tactic for organizations scrambling to make sense of social media and figure out the ROI or the relevant policies required to sustain social marketing efforts. This post was inspired by cyskoff’s comment on Jeremiah Owyang’s Matrix: Breakdown of Advocacy Marketing. You can either go deep with it or […]