Makerspaces and Hackathons in Vermont

I was recently asked to do a “sketchnote” for a panel discussion in my town, Burlington Vermont. For those not up on the latest buzzwords, sketchnoting is basically doodling while an event is going and letting other people see your doodles. It has something to do with visual thinking. Or doodling. Either way it’s pretty […]

Be helpful.

I was about to go through a process where I would quit following over 450 people. I had face-to-face relationships with some of them. I was doing this in the name of being helpful. A few years back I wrote an article that continues to resonate. It’s read, tweeted, facebooked and spread around. It’s about […]

Three views of a secret: social marketing “rock stars.”

This edition of three views is about “rock stars.” Which is different from actual rock stars. There are inherently desirable and not-so-desirable aspects of rockstarness. The “Three Views” series gets its name from the title of a piece of music by a guy whose entanglement with the not-so-desirable aspects of rockstarness is tied to his […]

Clarify what your doing for search. SEO Playbook webinar May 1st, 2013

This year I am doing a quarterly SEO Playbook webinar. I’m doing it quarterly because there are different times of year that different search-related activities tend to make sense. You could, of course, do all of them at once or something. But those who do best at search are constantly working on it, a little […]

Three views of a secret: Moment marketing

Content, how it is made and how it is delivered, is changing. I suspect that we are, right now, just past the peak of  “content marketing” or “inbound marketing.” While it’s true that the making of content by marketers and humans is unlikely to abate, the way we find it will change. It has to […]

People first, technology second.

Lauren Glenn Davitian taught me about facilitation and developing a helpful manner around technology. She recently received a lifetime achievement award from the Nonprofit Technology Enterprise Network. If you’ve ever enjoyed the way I talk about technology or work with people on technology it’s really because of things I learned from Lauren Glenn. Shortly after […]