About you

This page describes the kinds of people and organizations I most enjoy working with. If it isn’t you–no hard feelings. Hopefully you’ll still enjoy the material on the blog and elsewhere.

If you’re considering working with Thoughtfaucet chances are good that you have a business problem that involves the web, internet marketing, social media or things like that.

Your problem is probably located somewhere in a Venn diagram consisting of your organization, customers and technology.

Some of the kinds of people and organizations that work well with Thoughtfaucet

You get that all this digital stuff is important, but you’re unsure where or how to start.

You’re aware of the statistics that talk about how many of your customers are looking for the thing you do online. You probably even have some anecdotal examples from your organization of how online communication is having an effect on business. You know it’s important. The variety of tools and technologies are a little like a tangled ball of yarn–figuring out where to start is a challenge.

Your organization is entrepreneurial and you need some insights from an outside perspective.

You’re focused on making something happen: growing your business, building your product or service. The speed and required focus are great for getting things done, but you need some help putting things in a broader perspective to take your execution to the next level.

Your organization is learning to become entrepreneurial and you need some help getting things made.

Perhaps you’re in a large or well-established organization that’s trying to get better at adapting to the constant change of communication technologies and the cultures and challenges they represent. You have a mandate to be “entrepreneurial” but you also have a mandate to perform at a high level according to traditional key performance indicators.

You want to make sure you’re getting the most out of your existing business relationships in technology and communication.

Maybe you’re a “customer” trying to make sure your “vendor” is making the right things. Maybe you’re an “agency” wanting make sure your “client” has a well-conceived strategy. Regardless, you have a business relationship that works for you, but you want it to work even better and are looking for someone to help make that happen.

The people and organizations that enjoy working with Thoughtfaucet

I’ve got a few specific approaches that I use frequently in my work. So I look for clients who appreciate my approach. Here are some of the traits of people who tend to enjoy working with Thoughtfaucet.

You’re into building processes that work.

You know that old saying about teaching a man to fish and take it to heart. You’re not looking to solve your problem by throwing money at it. You’re looking to be an engaged participant in your own success.

You’re ready to thrive in a “launch early and launch often” environment…

You know that technology is changing at a rapid pace and you’re ready to make decisions and take action rapidly as well. Or maybe you’ve lived through a few projects that were extended long past their due-date in an effort to achieve perfection and know there’s a better way to do things.

But you’re also into doing things well.

You’re aware that “launch early” doesn’t mean “launch broken.” You get that there’s a relationship between the scope of a project and available resources. You understand when to make the right trade-offs.

For you, creativity and gathering data are closely related.

You’ve heard a lot about left-brain and right-brain and prefer to work with your whole brain.

How’s it look? This still describing you?

Awesome! Here are some things you can do next: