Landing Page The first page seen by a visitor to a site. This could be any page on a site at all, as long as it’s the first page the visitor sees.
Category Archives: Web Analytics
Bounce Rate
Bounce Rate In web analytics, the bounce rate refers to the percent of visitors that see the page or site and then leave without seeing anything else. The Web Analytics Association defines the Bounce Rate as “Single page view visits divided by entry pages.” (from Web Analytics Association Web Analytics Definitions v4) Some people find […]