Monthly Archives: September 2012

Pattern Recognition: Dreadful Efficiency

There’s this thing I’ve noticed. Maybe you’ve noticed it too. In some environments projects and ideas thrive. And in other environments it’s like nothing can take root. Sometimes the difference between these two environments has to do with cultures or specific personalities. But not always. Or at least not consistently enough to make it obvious […]

Decisions about content

When you make things for digital distribution, think of those things as assets. Think of the things you make as having a life that exists long after the publish button has been clicked. If you think like this, the things you make will be better.

Social Haptics

Innovation doesn’t occur when something new is created. Innovation occurs when people start behaving differently. There are a many factors at play when examining what and why people do things one way and not another. If a new behavior requires the use of an object or tool, how well that object or tool is suited […]